Doechii is setting the rap scene ablaze! After going viral on TikTok in 2021 with the nostalgic track “Yucky Blucky Fruitcake,” which details her origin story, Doechii has been storming her way into the industry. After taking social media by storm in late 2020, Doechii returns to the spotlight with the release of her newest single, “Persuasive.” The 23-year-old rapper has already been drawing comparisons to her idols — Nicki Minaj, Azealia Banks, and SZA — and while their influence on her music is undeniable, her southern flair and the aughts-era hip-hop and R&B she pulls from give each new track release an element of the unexpected.
Born and raised in Tampa, Florida, Doechii was influenced by local underground artists like Tom. G, Trina, and Trick Daddy. The self-proclaimed Swamp Princess and rapper, whose given name is Jaylah Hickmon, performed her enticing single “Persuasive” at the 2022 BET Awards. And one more small fun fact about this booty-shaking track? “Persuasive” has been hand selected for President Obama’s Summer 2022 hit playlist picks!